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9/17/2017 0 Comments

These New Technology Heels Are the Future of Race Day

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Say hello to The Unpredictaheel
 
Wearable Technology is coming into the Melbourne Spring Carnival like never before, using world-first women's shoes designed for the diverse activities a day at the races brings.
 
With a Little assistance from shoe designer to the stars, Kira Goodey, the Australian Turf Club commissioned The Unpredictaheel after asking racing fans what attributes they'd want in women's heels race day shoes when their wildest fantasies could be realised.
 
The end result are world-first women's pumps that consist of eight attributes that easily accommodate the varied and unexpected chances a day at Melbourne Spring Carnival may bring, from racing and style, to hospitality and entertainment.
 
Everything except helping the wearer predict the winning horse was built into the women's heels, including RaceAlert heels that vibrate two minutes prior to each race starts, and ViewBoost which raises the height of the wearer to get a better view of the action. And when the day finally comes to a finish, click your heels three times like Dorothy and the tap and go feature will reserve your ride home.
 
Literally that will be a saviour at the close of the day!
 
The Unpredictaheel will soon be put to the test on four Carnival days, Colgate Optic White Stakes Day, TAB Epsom Day, Moët and Chandon Spring Champion Stakes Day and The Everest Race Day, with E! Australia hosts Ksenija Lukich launching the women's pumps on 16 September in Colgate Optic White Stakes Day.
 
Designed and hand made in her London studio, these are some of bespoke shoe manufacturer Kira Goodey's most outrageous creations nonetheless. There are a lot of different things you can do in the races so we've tried to make the shoes appropriate for all the different tasks, says Kira.
 
The Unpredictaheel attributes include:
  • DanceSupport - Padding to Keep wearer comfortable while dancing at the marquee
  • StyleSwitch - Switchable Colored and textured panels for different race seems
  • BetGuide - Directions to the Gaming ring via left/right turn pulsing notifications in each heel
  • ViewBoost - Raises the Height of the wearer to get a better perspective of the activity
  • TrackProof - Thick heel Allowing wearer to walk effortlessly across bud
  • RaceAlert - Vibrating heels That alarm the wearer two minutes before each race begins
  • Kick and Pay - Purchase with a flick of the heels thanks to a built-in NFC processor
  • Tap and go - Click your Heels three times to reserve your ride home
 
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